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Digital Marketing Specialist

Business Department:  Group Finance & Corporate Development

London, GB

Partners Group is a global private markets investment manager, serving over 1,000 institutional investors. We have USD 119 billion in assets under management and more than 1,500 professionals across 20 offices worldwide. We realize potential in private markets by financing and developing great companies, desirable real estate and essential infrastructure. We create value in our investments through active and long-term responsible ownership.

What it's about

Partners Group's Communications team is responsible for the firm's external and internal communications, including media relations, social media, and content production. To support the continued growth of the firm, Partners Group is looking for a Digital Marketing Specialist to join the team in its London office.


In this diverse and challenging role, you will play an important role in expanding Partners Group's digital communications capabilities and online presence through the creation of bespoke content that articulates our business values to a range of target audiences. As a proactive self-starter, you will have a diverse set of responsibilities, ranging from content creation to social media management to analytics and tracking.


Your tasks will include:


  • Planning and creating an engaging schedule of owned digital content and campaigns, including social media posts, web content, infographics, short videos, and podcasts, for internal and external use
  • Day-to-day oversight of Partners Group's corporate websites, social media channels, and relevant internal channels
  • Developing and implementing strategies to increase engagement with target audiences across all digital channels, including paid campaigns
  • Establishing and then reporting against relevant KPIs through analytics and monitoring
  • Identifying and evaluating new digital technologies and web analytics tools to better optimize digital communications
  • Managing relevant service provider relationships, including freelancers and creative agencies 


What we expect
  • A graduate of either communications, marketing or another related field of study
  • 3-5 years of relevant work experience in digital marketing and/or content development, ideally in financial services
  • Strong story-telling and writing skills, ability to communicate effectively
  • Proven design skills and visual flair
  • Fluent in English (verbal and written)
  • Proactive self-starter with the ability to work independently
  • Detail-oriented and able to pull together ideas to make a convincing argument
  • One or more of the following:
    • Proficiency in Adobe CC (InDesign, Illustrator and Photoshop) and video editing skills (such as with Premiere Pro or After Effects)
    • Experience working with Content Management Systems - specific knowledge of TYPO3 an advantage
    • Experience using monitoring and optimization tools for digital communications including SEO, Google Analytics, and native platform reporting tools
    • Experience of running marketing campaigns with a marketing automation platform
  • Knowledge of private markets an advantage


What we offer

  • A fast-paced, collaborative and entrepreneurial environment at a leading global private markets firm
  • Exposure to international working environment requiring close collaboration with teams in Switzerland, the US, and other global offices
  • On-the-job training, and access to 'PG Academy', offering significant opportunity for external learning and development courses
  • Acquiring insights into the private markets industry



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